I'm in San Francisco this week for onboarding at my new role. New city, new room full of people, and the same thing happens every time: three conversations in and you've learned something no tool could have surfaced. The energy of being in a room with people who are building is special. Even had an incredible dinner with one of my #SpeakerSisters and it was magical and electric! The next best thing is an online community and live chats.

I also rebuilt my website with Claude Code + Cowork

In a few hours. Designed to be streamlined, luxe, and (most importantly) fully ADA compliant. Complete with a fully automated blog that’s run by an agent posting 5 blog posts daily.

I got the idea for doing the site in Claude during an AI Collective meetup when another builder showed me their beautiful site they built with Claude Code, a Github repo, and $10 a year in hosting fees 🤯

The blog agent idea came from a Mindstudio workshop where they shared that this approach apparently increased their site traffic by 500% just since the end of March! If website design was your business before, here’s the new and easier way. And if it wasn’t here’s a new business, or a service you can offer.

Check it out here: www.seedandsociety.com. Let me know what you think!

I had an experience recently that reinforced how I think about every A.I. tool I use.

I was working through an assignment for my Master of Science in Data Science. The prompt was to ask three different A.I. systems questions about faith and spirituality, then compare those conversations to a human interview. When I asked Claude if God exists, it gave me a beautifully written answer that started with "we've been conditioned to dismiss felt knowledge as less valid than empirical knowledge."

I stopped it. Who is "we"? Because I've never dismissed felt knowledge. I see God in the ocean, in nature, in connectivity. That "we" was Claude defaulting to Western empiricism as if it were universal. When I pushed back, Claude corrected itself in real time and named it: "My default 'we' is the worldview of the people who built me."

That moment matters for your business. Every output you run through A.I. carries the assumptions of its training data. Your proposals, your content, your client communications, all of it passes through a default frame that isn't yours unless you actively correct it. That's why voice references matter. That's why prompt specificity matters. That's why the person driving the tool is the product, not the tool itself.

But here's what I've learned that goes beyond prompts and voice references. The fastest way to get better at catching those defaults, at knowing what's yours and what's the machine's average, is to be around other people who are building.

Not watching tutorials. Not reading threads. Being in rooms, virtual or physical, with people who are deep enough in the tools to compare notes in real time.

My favorite places on the internet right now are communities. Women Build AI on Skool, run by Sabrina Ramonov, is a room full of women who are actually building, not talking about building. The Group Chat on Circle is where the real conversations about what's working and what's breaking in your business happen daily. And always the Speaker Sister Mic Drop Workshop community for women that not only use their voices to help people with their message, but get paid to do it. These aren't passive audiences. They're builders. And the difference between consuming content alone and building alongside other people is the difference between guessing and knowing.

In-person is another level entirely. I went to The AI Collective's inaugural Chattanooga chapter kickoff recently and the energy in that room was something a Zoom call cannot touch. People showing each other what they built on their phones. Comparing workflows. Introducing each other to tools they'd never heard of. Leaving with three new ideas and two new collaborators.

That same energy applies whether you're at a company onboarding in San Francisco with dozens of people or you're a solopreneur walking into a local meetup with fifteen. The scale is different. The principle is identical. You learn faster when you're around people who are doing the thing. You build better when someone can look at what you made and tell you what they see that you missed. You stay motivated longer when the evidence of what's possible is sitting across the table from you, not just in a case study you read at midnight.

A.I. collapsed the cost of building. It collapsed the cost of producing content. It collapsed the cost of delivering services. What it did not collapse is the value of human connection. If anything, it increased it. Because the tools are available to everyone now, the differentiator isn't access to the tool. It's what you do with it. And what you do with it gets sharper, faster, and more creative when you're in community with other builders.

The tactical AI content on the internet will teach you how to use the tools. Community teaches you how to think about the tools. That second layer is where the real leverage lives.

Crazy thing about San Fran is the AI bug is serious out here, from the drive from the airport to the Bay and everywhere in between. I can’t turn around without seeing some type of AI billboard or advertisement.

If this is the focal point of the biggest and wealthiest companies in the world, it should be a signal about what you should be paying attention to for a successful business.